“Hi Deryck

I hope you are well. There has been a huge emphasis so far this week on getting the film edited and sorted. But we are also making progress towards having a final selection of the stills.

However I did receive a phone call yesterday saying “There’s a problem with the stills…”

Ominous, I thought.

The problem is of course, that the client is paying for the rights to 20 shots I think, and they can’t decide on which 20, because they’re all too f**king good! Ha! We have received nothing but praise for them so far – and I quote:

“On brand and great quality.”

“These are all good – good lighting, excellent cropping, good demographics.”

“…like the school teacher shots especially”

Blimey…. you must have done something right!”

Mike Lord, Art Director, CONTRA Integrated Creative Services


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